Find events that feed your curiosity, spark a conversation, and build community. Tap here for the KQED Live calendar. | KQED
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Find events that feed your curiosity, spark a conversation, and build community. Tap here for the KQED Live calendar. | KQED
KQED. . Find events that feed your curiosity, spark a conversation, and build community. Tap here for the KQED Live calendar.
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KQED Logo History
In 1971, design student Carolyn Davidson created the now-iconic Nike “Swoosh” logo for just $35. Hired by Phil Knight while at Portland State University, Davidson’s design symbolized motion and referenced Nike—the Greek goddess of victory. Though unsure of it at first, the logo became a global symbol of athletic excellence. Years later, Nike thanked her with company stock, which grew to be worth a fortune, cementing her place in branding history. | History In Pictures
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In 1971, design student Carolyn Davidson created the now-iconic Nike “Swoosh” logo for just $35. Hired by Phil Knight while at Portland State University, Davidson’s design symbolized motion and referenced Nike—the Greek goddess of victory. Though unsure of it at first, the logo became a global symbol of athletic excellence. Years later, Nike thanked her with company stock, which grew to be worth a fortune, cementing her place in branding history. | History In Pictures
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