Group 7 has become the new “it girl” on TikTok. The phenomenon began in mid-October, when singer Sophia James shared a series ...

Sophia James made seven videos to promote her new song "So Unfair," and one of them inadvertently launched a trend.

Algorithms, by their very nature, are made to be manipulated; it's just not easy to figure out, experts say. But one L.A. singer managed to get her song played millions of times on TikTok with a ...

A new TikTok trend has users identifying with "Group 7," thanks to an indie rock artist's mission to promote her new single.

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Sophia James wanted to use the TikTok algorithm to promote her new song but ended up sparking a viral trend that has users asking, "What's Group 7." ...

On October 2025 a viral moment swept across TikTok when musician Sophia James (real name Sophia Wackerman) revealed an ...

Because the premise was so simple, it spread fast. Folks stitched the video to announce their own membership, while others ...

The trend originates from a TikTok video by indie singer-songwriter Sophia James. Essentially, the former American Idol ...

A new trend is taking over TikTok, leaving For You Pages flooded with references to Group 7. What started as a creative ...

I haven’t seen anything like this in awhile. It’s also immaculate marketing,” one TikTok user said about the group 7 craze.