Fanatics donating all proceeds from "LA Strong" collection to LA Fire Department and The American Red Cross.

How ‘Strong’ became the unofficial brand of disaster recovery Fanatics has sold 38,000 ‘LA strong’ shirts so far. The phrase has been successfully raising recovery funds for decades.

Los Angeles sports organizations are uniting to launch an “LA Strong” custom logo and apparel line that will raise money for organizations assisting those impacted by this week's devastating ...

LOS ANGELES (AP) — Los Angeles sports organizations are uniting to launch an “LA Strong” custom logo and apparel line that will raise money for organizations assisting those impacted by this ...

With wildfires having left lasting impacts across California, LA Strong: An Evening with Ryan Pyle aims to provide more than just an evening of entertainment—it’s an opportunity to come ...

Profits from LA Strong merchandise sales will be donated to the American Red Cross and the LA Fire Department Foundation.

Los Angeles sports organizations are uniting to launch an “LA Strong” custom logo and apparel line that will raise money for organizations assisting those impacted by this week’s devasting ...

Los Angeles sports organizations are uniting to launch an "LA Strong" custom logo and apparel line that will raise money for organizations assisting those impacted by this week's devasting wildfires.

LOS ANGELES (AP) — Los Angeles sports organizations are uniting to launch an “LA Strong” custom logo and apparel line that will raise money for organizations assisting those impacted by this ...