Designing a logo is an exciting first step toward building a visual identity. But if you stop there, you’re missing out on ...

There is no one key to building an online brand in 2023. Rather, it requires a combination of several things to be done. Luckily, building a brand online is as simple as it's ever been with access ...

Along with having fantastic logos, successful brands must build loyalty among their customers so they will keep coming back for more. Here are three ways to gain that trust.

Whether it's a soda can, a car, a doll, a fragrance, a smartphone, or laptop, your brand needs to be smashable--instantly identifiable via its shape, design, copy, contours, and even navigation.