The Big 12 is home to some of the most unique brands in college athletics. Those schools also have some of the nation's best ...

School leaders hope the newly designed logo will boost the University of Utah's national reputation — while supporting major ...

University of Utah Health will also continue using the block U logo that features a DNA helix for in-state marketing. The block U was first prominently featured at the U. when a concrete version of ...

The Big Ten is home to some of the biggest and most historic brands in college athletics. Those schools also have some of the ...

Northwestern gets points for the unique design of its logo. Its minor design features differentiate it from the block letter logos, which many in the conference have.

The Big Ten Conference, founded in 1896, has expanded to 18 teams and is the largest conference in college athletics. USA TODAY ranked the Big Ten teams' logos, from worst to best, considering ...