While the club had no choice but to choose a new logo, the debacle serves as a reminder that it's sometimes not wise to stray too far from tradition for a brand that has a loyal following. Drawing out ...

What do Amazon, Baskin-Robbins and Toblerone have in common? They all have hidden messages in their logos. Here's what they ...

The St. Louis Cardinals baseball team has its own iconic “STL” logo, and now the Blues have their own distinctive mark with ...

The Denver National Women's Soccer League (NWSL) franchise plans to unveil its brand on Saturday, July 26, at McGregor Square ...

Heading into their second year as a co-located event, TV conferences NATPE and Realscreen have booked two of their headliners ...

The federal government is launching a probe into a Long Island school district’s attempts to rebrand its sports team to ...

In the “ouch, not sure” category, the Carolina Hurricanes have just won the award for the day and maybe even for the week.

From Calgary stampeding in the Stampede Bowl to Kevin Mital's hustle late in the game, CFL.ca's Don Landry has his five ...