Viewers will see a coterie of the usual MLB advertisers, including MasterCard, but may notice heavier-than-expected showings ...

The brand-awareness campaign, which will run in several local markets, is Yahoo’s first time advertising in the Super Bowl since its 2002 “Do You Yahoo?” commercial starring a talking ...

Prior to taking over the football program at the University of North Carolina earlier this year, Bill Belichick helped a lot ...

With AR filters, QR codes, and user-generated content, snack brands are engaging Gen Z and millennials in new, fun ways ...

Danica Patrick was the first woman to win a NASCAR Cup Series pole and scored a top-10 finish in the Daytona 500, but her ...

Pettis Norman, a Dallas Cowboys tight end who was outspoken on issues of civil rights in the 1960s, has died. He was 86.

One Key Mental Element Gives Chiefs 'Advantage' Over NFL originally appeared on Athlon Sports. Expectations for the Kansas ...