Michelle Obama urged parents to be tougher on kids' social media use, comparing it to addiction and emphasizing long-term benefits over instant gratification.

Save time and stay organized with this free social media planner template for easy content scheduling and better strategy.

Influencer marketing is an unintended consequence of the social media revolution. Platforms like YouTube and TikTok allowed ordinary people to build followings—and, in a way, become celebrities.

What Is Paid Media: The Different Types & Examples Learn the key types of paid media, how they work, and when to use them to get better results from your marketing budget.

LONDON, June 26, 2025--Dotdigital Group plc acquires influencer, affiliate and referral marketing platform Social Snowball for USD $35m.

The Love Island USA season 7 cast doesn’t have access to their phones while filming in Fiji — so who is posting from their social media accounts?

Digital Marketing Digital spaces have become increasingly important for reaching potential customers, and digital marketing helps you take advantage of today's online environment. Whether capturing ...

Dive Brief: The U.S. advertising industry will grow 5% in 2023 to $360 billion and increase another 4.2% (excluding political advertising) in 2024, according to a report from Madison and Wall.

Social media was supposed to usher in a golden age of branding. But things didn’t turn out that way. Marketers originally thought that Facebook, YouTube, and Twitter would let them bypass ...

Resource for anyone looking for a deeper understanding of retail media or needing a down-and-dirty explainer on what retail media actually is.

Get the latest Social Media news and in-depth analysis from the experts at PCMag.

Phoebe Gates, Bill Gates' younger daughter, said she and her cofounder tried to "reverse engineer" viral videos when crafting marketing content for their fashion tech startup, Phia.