Retail Marketing Group (RMG) is launching a new digital retail solution called Storey, designed to enable live chat and video interactions to take place between consumers and trained brand ...

A group of retail heavy-hitters have formed a splinter organization from the industry's longtime marketing association. The new Retail Marketing Institute was founded by Doug Raymond, former CEO ...

Retail Marketing Group (RMG) has appointed Victoria Phillips as Commercial Director and Justin Rigden as Head of People. Phillips says: “I’m excited to be joining such a brilliant team, at a company ...

Retail marketing takes place inside the store on the retail floor. It may consist of a variety of methods, including sales, sales associate suggestions and up-sell, ...

This data shows that retail media's growth is regularly funded by shifts from traditional advertising channels, rather than simply cannibalizing shopper marketing budgets -- which would lead to a ...

Merkle has announced the release of its new database marketing suite aimed at multi-channel retail specialists. Called Retail Marketing Suite (RMS), it includes both off-the-shelf and customizable ...

At Quad, we monitor trends in financial services, retailing and other verticals, and from our work with nearly 3,000 brands, we have extensive learnings to share on creating a compelling retail ...

Retail marketing relies heavily on the promotional aspect of the marketing mix, as can be seen by the number of print advertisements for consumer goods such as clothing, food and furniture.

In summary, marketing a small retail business involves a creative, multichannel approach. In-store merchandising, Meta organic content and ads, Pinterest and SEO strategies can all be used to ...

Market Performance Group, a strategy and services omnichannel commerce agency, has acquired Cyrus Advisors and Select Sales & Marketing Group, two boutique retail consulting firms, well-respected ...

PITTSBURGH--(BUSINESS WIRE)--First Insight, Inc., a global leader in Voice of the Customer (VoC) retail solutions, today announced its acquisition of SnapRetail, a Pittsburgh-based, digital ...