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Political ads are held to a different standard than other commercials you might see, like those for prescription drugs or products, which can be penalized by the government for spreading falsities.
If it feels like there is an influx of political ads right now, it's because there are. We look at why the ads are everywhere and who is paying for them.
For the 2023-24 political cycle, AdImpact projects a record $10.2 billion in political ad dollars will be invested. This is an increase of 13% from the $9 billion spent during the 2019-20 cycle.
While political ads across broadcast and cable represent the majority of the pie, digital advertising, particularly on Google and Facebook, has grown monumentally over the past few years.
It’s increasingly hard to look away from political advertising during sports games. Swing state or not, the airwaves are saturated, from both sides, in political ads. They also are getting worse.
South Dakota Republican governor candidate Toby Doeden spent about $187,000 on broadcast television ads in the first month ...
Most political advertising is negative while product advertising extols the subject matter. The reason marketers don't use negative ads is they could end up disparaging the entire category.
The evolving "Wild West" of political advertising 07:15. We've all seen a lot of political ads lately. But in battleground states, it's a tsunami. Jack Levis is an independent voter in Bucks ...
"Evangelicals for Harris" removed political ads featuring footage of the late Rev. Billy Graham after a copyright dispute ...
Twitter has said it will ban all political ads. But what is or isn’t a political message is often in the eye of the beholder. By Kate Conger SAN FRANCISCO — The Alzheimer’s Association, a ...
Political advertising has long been a contentious issue for Meta. In 2016, Facebook was criticized for a lack of oversight after Russians used the social network’s ads to sow discontent among ...