Furthermore, the update adds new “one-tap access” in the form of a new 3D Touch shortcut on the Pinterest app icon that allows users to jump directly into the Lens interface.

Pinterest today introduced Lens, a new visual search tool that uses machine vision to detect objects in the real world and suggest related items on the service.Lens, which is now in beta, is a ...

Social image gallery service Pinterest has introduced a novel real-world search tool, pairing up real world objects with similar looking images it already hosts.

But now, Pinterest could become known for something way more game-changing: a visual search tool that could change the way we shop online. If your eyes just glazed over a bit, you’re not alone.

Today, we’re introducing automatic object detection for the most popular categories on Pinterest, so people can visually search for products within a Pin’s image.