The pandemic played a pivotal role in spurring social media integration with CRM. According to the social media management platform Hootsuite, social media messaging grew 110% during the pandemic as ...

How HP Integrated Social Media into its International CRM System In an increasingly digital world, customers are turning to social media to interact with brands in record numbers. At HP, four ...

If CRM platforms want to connect with front-line sales and marketing staffers, tapping into social signals is not a ‘nice to have,’ but a ‘need to have’ feature.

update CRM intros new social CRM tool-Cosmic-that is available for beta in US. Cosmic provides cos w/tools to canvass social web, listen to conversati ...

It’s not exactly clear why Microsoft’s upcoming release of CRM Dynamics 2011 did not provide out-of-the-box social media monitoring, but it didn’t. In response, Siddhartha Rai, program ...

The simplest method for integration between your business systems and CRM is through a link to the conversation as it’s recorded in your social media engagement tools. Importantly, and given the ...

Social analytics/CRM technology provider NextPrinciples is releasing a new solution called Insight-to-Action that the company terms an integrated social analytics and engagement platform for ...

This has driven development, acquisition, and integration of social monitoring and interaction capabilities for CRM. "Companies continue to achieve significant returns from functionality and usability ...

Sage Software, the leading global supplier of Enterprise Resource Planning (ERP), Customer Relationship Management (CRM) solutions to medium and large organizations, has announced that its Sage CRM v ...