The brand saw an uptick in use in consumers who were exposed a series of ads on its own platform that showcased how moments within listening to music tied to Pandora. ?The first campaign we ever ...

Pandora is buying the audio ad tech firm AdsWizz for $145 million. The move could put the streaming service in a central role in the nascent but promising market for so-called programmatic audio ...

Mass merchandiser Target expanded its banner ad campaign with Pandora to promote its exclusive sale of Christina Aguilera's new CD release. Target's media buy with mobile ad agency The Hyperfactory ...

Under a new two-year contract Dentsu will handle media chores for the company across 36 markets including USA, Canada, UK, Italy, France, Germany, Spain, Poland, and Australia.

Pandora has consolidated its global media account with Dentsu. The network will now handle media planning and buying for the jewellery brand across 36 markets, including the UK, US, Italy and France, ...

By way of Twitter, Pandora clarified the fact that it has implemented audio ads in its guest streams. In other words, non-paying Pandora users may hear audio advertisements while subscribers ($36 ...

SiriusXM released its full-year finance comparisons, for the organization as a whole, and its Pandora streaming music ...