These shades are Leanne Ford's go-tos. If you always choose white paint over any other wall color, you know that there is no ...

The perfect paint color can totally transform your home. These expert-approved white paint colors will bring a balance of ...

When it comes to picking a new exterior paint color, you can’t go wrong with a classic neutral. But if you want to stand out (just a bit!) from block after block of white houses, consider giving ...

How paint can be used as air conditioning: New 'whiter than white' material reflects 96 per cent of the sun's heat leaving buildings 11F cooler ...

This experimental paint reflects sunlight, emits heat and mimics sweating to cool buildings without air conditioning, even in the tropics.

A professor at Purdue University, with some graduate students, has invented the whitest white paint in the world. It could also fight climate change. News Sports Indy 500 Things To Do Opinion ...

The ultra-white paint reflects up to 98.1 percent of sunlight, compared to other commercial white paints on the market that absorb 10 to 20 percent of sunlight, Ruan says. Ruan holds up his lab ...

In 2021, researchers at Purdue University announced that they had developed the whitest paint on Earth. The color is so white that it can reflect over 98% of light. This is particularly useful ...

The paint is capable of reflecting heat back into space. But the whitest paint in the world still isn’t a silver bullet to global warming. We already have the world’s blackest black—a color ...

A manufacturer, he says, would have to grapple with “how to make sure that the paint stays white after 30 years of use.” Ruan sees his work as a tool to fight the climate emergency.