Chamisul is the best-selling individual soju brand. Consider the fact Jinro sold 100.9 million nine-liter cases around the globe in 2023overall, and that's pretty resounding approval.

Soju, a condensed history. Soju is often called the national liquor of Korea. And Los Angeles is no stranger to the clear rice wine in palm-sized bottles that line the shelves of H Mart and Korean ...