The Consumer Brands Association is encouraging food and beverage companies to remove certified Food, Drug & Cosmetic colors from products served in schools by the fall of 2026.

Artificial food dyes are primarily used to enhance the color of food and beverages, making them more visually appealing.

North America: Led by the USA, the North American curcumin food color market is expected to reach USD 100+ million by 2035.

Health Secretary Robert F. Kennedy Jr.’s campaign to eliminate synthetic food dyes from the American food supply is facing ...