An average comic book sells about 12,000 to 20,000 a month. Which makes the more than 100,000 pre-orders for the Nov. 28 debut issue of "My Little Pony: Friendship is Magic" - based on Hasbro's ...

On sale Oct. 7, 2014 (No art yet available; shown above is ''The Journal of the Two Sisters'' without its slipcover.) Also on the horizon... Another title fans should look out for: My Little Pony ...

Those numbers are impressive for an all-ages book in a land of superheroes and adult fare, says My Little Pony comic writer Katie Cook. "Take that, every preconceived notion of what sells!A book ...

IDW’s Wood sees similar magic at play in the success of My Little Pony, “There’s an obvious appeal to both kids and adults,” he said, adding that “most of your comics fans are a little ...