The Definition of Multi-Channel Retailing. Multi-channel retailing is a marketing strategy that offers your customers a choice of ways to buy products. A true multi-channel strategy covers ...

Multiple retailing is most often referred to as multi-channel retailing. It is an approach to operating a retail business in which you offer products to customers through multiple retail channels ...

Multichannel commerce no longer makes sense. As consumers are increasingly connected through a wide array of Internet-connected devices, the traditional multichannel commerce experience is ...

From 349 in 2007, Ann Taylor’s store count declined to 245 in 2014, as the company closed more stores than it opened every year. The strategy behind these store closures was to have an optimum ...

For many, retail is the last piece in the multichannel puzzle. According to L.L. Bean spokesperson Rich Donaldson, “Ours is not a retail strategy per se; it’s a multichannel strategy.

One of the most effective means to navigate the complex world of multichannel retail is to put a multi-pronged communication plan into place.

When I ask retail CIOs about the greatest challenges associated with current store operations and technologies, multi-channel customer interaction ― or lack thereof ― consistently tops the list. Today ...

Small and medium-sized merchants plan to adopt multichannel retailing in a big way in the next 12 to 24 months, says an executive at SecureNet, an Austin, Texas-based payments processor and acquirer.

Instead of fighting rising online sales, retailers should embrace digital to drive more sales in-store. By creating a true omnichannel approach, retailers can better serve customers, open avenues for ...

Multi-channel retail: Why e-tailers are adopting a multichannel strategy? With this backdrop, ETRetail spoke to varied new-age brands on the sidelines of the ET E-commerce and Digital Natives ...