Whistleblower claims Meta deliberately exaggerated the success of its Shops ads to mitigate revenue losses caused by Apple’s privacy restrictions on iOS tracking.

While ads can claim the 2020 election was stolen, they can’t cast doubt on 2024 balloting. Political advertising on Meta’s platforms also can’t intentionally mislead users on the time and ...

In what appears to be a pattern of behavior reaching back a decade, Meta is said to have lied about ad performance numbers while quietly sidestepping Apple's iPhone safeguards.

In a legal filing submitted to a UK employment tribunal, Purkayastha said the return of investment (RAOS)—an important metric ...

Meta ads help small businesses turn social media engagement into leads and sales by targeting specific audiences with tailored objectives and ad formats like videos and Stories. Using Meta ...

Meta has decided to stop serving political, electoral and social advertising on its platforms in the European Union rather than be subject to upcoming regulation.

Under the regulations, which are set to take effect on Oct. 10, platforms will have to label political ads, disclosing who paid for them, and what campaign, referendum or legislative process they ...

Meta Platforms will end political, election and social issue advertising on its platform in the EU in early October, blaming legal uncertainties due to new EU rules on political advertising, the U.S.

CEO Mark Zuckerberg has described the initiative as a 'redefinition of advertising,' reinforcing Meta's aggressive investment in AI, which could reach up to $72 billion in capital spending next year.

Facebook and Instagram owner Meta said Friday that it will stop all political advertising in the European Union by October, blaming legal uncertainty over new rules designed to increase ...