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A jingle from British airline Jet2 has become a global TikTok sensation, offering unexpected lessons in viral travel marketing.

An American Airlines passenger erupted into a profane 12-minute tirade aboard a packed flight in a viral moment captured on camera.

The lady behind the online hype, who is pictured in the image above, is 43-year-old Zoë Lister, a voiceover artist who's recorded jingles for countless huge-name brands, specifically travel firms.

Cabin crew members were left in a "full, buffering mode" of astonishment at what an impatient passenger did on a flight last ...