AI is rapidly changing how fragrance is created — and who gets credit. Some say it’s innovation. Others call it erasure.

From spring scents to fresh, new aromas, consider this your cut-out-and-keep guide to the best perfumes for 2025 ...

Given how evocative scents can be, choosing the one you’ll wear on your wedding day can be a truly special endeavor.

There’s something about the arrival of summer that calls for a clean slate — and a new perfume to go with it. If you ask us, switching up your fragrance is one of the easiest ways to usher in a shiny ...

Taylor’s been tied to several fragrances including good ol’ Baccarat Rouge 540, but it was a bottle of Tom Ford's Santal Blush that was spotted several times in her Miss Americana documentary, and ...

Lee Howes, Lush fragrance category lead, predicts that salty, marine scents will dominate summer, providing an instantly refreshing antidote to hot and humid weather. But don’t underestimate ...

Le Labo's Beijing Heyuan Fragrance Laboratory Reimagines a Historic Mansion: The traditional Siheyuan-style building guides visitors on a sensory journey through the mansion, culminating at the ...

Lacoste’s Exclusive Free People Sneaker Drop Hits the French Open Courts. Tennis stars are getting their game on in limited-edition styles created by the French heritage brand for FP Movement.