Scroll on to discover 14 standout K-beauty products, from blushes and mascaras to lippies and beyond. From familiar picks you may recall from TikTok viral moments stateside to hand-picked expert ...

Korean makeup products are not to be slept on. Sure, while most of us are well accustomed to the wonders of Korean skincare products that leave our skin looking like glass, K-beauty makeup often times ...

The product has a dark circle-canceling tint to it, so it could even double as a light concealer on no-makeup-makeup days ... with trusted skin experts about Korean eye creams.

The Korean makeup brand’s inaugural product is a powder highlighter you can use everywhere, from the inner corner of your eyes to the tops of your collarbones. The final result? An eye-catching ...

In Korean beauty, certain elements have come ... The TikToker was deliberately creating the illusion of eye bags using makeup. The shock is understandable. In the Philippines, we like to hide ...

Eyeliner may be a makeup enthusiast’s must-have ... Puppy liner, originally a Korean beauty trend, adjusts the concept of the cat eye to suit a broader audience of eye shapes, punctuating ...