The meme took off as others riffed on the generic-yet-oddly-specific formula for prepackaged Halloween costumes (remember the version of Beetlejuice who was rebranded “Juice Demon“?), and we ...

While the “I Hate Gay Halloween” meme isn’t a new trend, its resurgence comes amid continued discourse online about whether the spooky holiday has turned into more of a clout-driven spectacle.

The meme took off as others riffed on the generic-yet-oddly-specific formula for prepackaged Halloween costumes (remember the version of Beetlejuice who was rebranded “Juice Demon“?), and we ...

From Moo Deng to Raygun, the rise of the meme-inspired Halloween costume not only displays the power of social media — it also shows the endless adaptability of the holiday itself.

Spirit Halloween fake costume memes are taking over the internet. The company launched its own #SpiritHallowMeme promotion on Saturday, and provided a template for users to make their own.

From niche costumes to obscure pop culture references, the “I hate gay Halloween” trend has exploded on social media, as people show off their most unique and hyper-specific Halloween looks ...

From Moo Deng to Raygun, the rise of the meme-inspired Halloween costume not only displays the power of social media — it also shows the endless adaptability of the holiday itself.

Halloween has been steadily succumbing to the chronically online for years now. As early as 2013, publications were noting memes’ slow creep into the Halloween-costume canon.

Woman hosts hysterical Halloween party where everyone dressed like a meme Meme party’s host dressed up as viral optical illusion, ‘The Dress’ Brittany Miller ...

Meme costumes in the intervening years have just become another mode of Halloween fashion, but if there was a time when one or two might really take off and go viral on America’s sidewalks, this ...

Move Over, Duolingo. Dunkin’ Is the New Chaotic Social Media Power Player The chain’s latest online shenanigans prove that everything—even a Halloween-themed doughnut—can become a meme.

People on social media are showing off their niche costumes that are inspired by pop culture and partaking in what's been deemed the "I Hate Gay Halloween" meme.