Caitlin Clark, Angel Reese and Paige Bueckers are part of the new generation of women's basketball stars who have been able to profit off their name in college and build brands that have helped them ...

The logic at the time was obvious — a new arena that needed an anchor tenant and a market that boasted one of the most ...

Because of the success of Cooper Flagg, it's been a popular approach in the past few months to put together an all-time Duke ...

The Foundation to Combat Antisemitism has launched an NIL-sponsored program with NCAA athletes. What to know about the ...

It wasn't easy to compile Duke's all-time roster, strictly based on collegiate accomplishments. But we've managed it. This ...

This article was originally published on www.si.com as Michael Wilbon Says NCAA the Most ‘Worthless Brand in Sports’ Amid ...

ESPN's Michael Wilbon said NCAA leaders look like clowns when they consider expanding the number of teams in March Madness.

ESPN and the BIG EAST Conference have announced a new six-year digital media rights agreement, adding hundreds of live BIG ...

EA was among the industry's leaders in basketball gaming in the early 2000s. Its NCAA Basketball games (with earlier iterations named NCAA March Madness) were discontinued in 2009.

Today's guest columnist is former basketball star and athlete-rights pioneer Ed O'Bannon. EA Sports is bringing back its ...

NCAA, college sports cleared for revenue sharing with athletes after settlement approved NCAA member schools can compensate their players across all sports beginning July 1, according to the ...

The NCAA’s House settlement era opened Tuesday, with athletic programs across the country free to start paying millions to their athletes in the biggest change in the history of college athletics.