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When it comes to sending a powerful message, fewer brands do it better than Dove, and their latest ad strategy going viral ..
Dove is hardly the first marketer to find itself embroiled in a public-relations crisis this year, but it's likely to take a bigger hit than others, experts say. This is because the digital ad ...
Are you a print subscriber? Activate your account. By Ad Age and Creativity Staff - 1 hour 57 min ago By Erika Wheless - 2 hours 23 min ago By Tim Nudd - 5 hours 33 min ago By Erika Wheless - 6 ...
Dove, the Unilever-owned personal care brand, is stepping up its controversial Campaign for Real Beauty with the launch of television advertising showing naked women aged over 50. It is the latest ...
NEW YORK -- Dove has apologized for a controversial advertisement that critics have called racist. The ad in question showed a black woman removing her brown shirt to reveal a white woman wearing ...
Are you a print subscriber? Activate your account. By Garett Sloane - 2 hours 39 min ago By Ad Age Staff - 3 hours 5 min ago By Erika Wheless - 4 hours 9 min ago By Tim Nudd - 4 hours 25 min ago 6 ...
Dove is making waves on social media with a new ad for baby products that features a transgender mother. The ad, titled "#RealMoms," features women from all walks of life — first-time moms ...
Dove apologized this weekend for a social media post that the company says "missed the mark" representing black women. The offending ad was a 3-second GIF hawking Dove body wash that was posted ...
Beauty brand Dove has courted yet another controversy with a questionable advert that stormed Facebook. In the video advertising body wash, a black woman can be seen taking off her T-shirt to ...
That's because the Dove ad isn't just tone-deaf — more problematic is that its message seems to stands staunchly against everything that the company's much-praised, pro ... in the age of social ...