The comeback of matte makeup does not replace the dewy glow; instead, it adds variety to our makeup routine, allowing us to ...

WhatsApp, Instagram, and Amazon are powerful, but they're pigeon-holed compared to their Chinese equivalents, which drive ...

From misleading hacks to product overload, a professional makeup artist reacts to the most viral—and questionable—beauty ...

While she’s done Stewart’s makeup everywhere from the backseat of a car to a moving golf cart outside the Palace of ...

In an Instagram Reel, Courteney Cox revealed her streamlined makeup routine, which features a genius spot-concealing hack.

While TikTok’s in-stream sales push is seemingly gaining some traction, it’s clearly not happening fast enough, with the platform undertaking a new round of layoffs in its U.S. eCommerce division.

The magic and innovation of the Korean beauty industry knows no bounds. TikTok is filled with thousands of tutorials for ...

Competing in China now means playing by a different rule book — one that values connection over conversion, responsiveness ...

The travel retail consultancy identified key trends driving Chinese shopper behaviour in 2025, with interior design, gold buying and dining leading the way.

Japanese, Chinese, and Korean fashion consumers have shown their diverse love for local players, ‘kawaii,’ and nostalgia.

From China’s first soap opera Yearnings to the rise of AI-fueled nostalgia.