IAS and Meta collaborate to provide advertisers with independent measurement and optimization tools. Meta's WhatsApp could generate over $10 billion in ad revenue by 2028. Wall Street analysts ...

Meta Platforms META is adding channel subscriptions, promoted channels and ads in Status in the WhatsApp updates tab, which is now used by 1.5 billion people globally.

WhatsApp is rolling out ads, but Meta says 'personal messages, calls, and statuses are end-to-end encrypted and can't be used to show you ads.' ...

Messaging app WhatsApp will see ads and subscriptions roll out on the platform, owner Meta announced.

The ads will be shown to users only within WhatsApp’s “Updates” tab to separate them from people’s personal conversations.

Meta is suing the Hong Kong-based maker of the app CrushAI, a platform capable of creating sexually explicit deepfakes.

Meta is suing the Hong Kong-based maker of the app CrushAI, a platform capable of creating sexually explicit deepfakes.

Meta is suing the Hong Kong-based maker of the app CrushAI, a platform capable of creating sexually explicit deepfakes.