In this climate of rising costs and tariffs, CRM (customer relationship management) and loyalty marketers have a critical ...

The Growth Dilemma is about how to manage relationships between customer segments. As brands grow and attract new customers, ...

When customers feel like they belong, relationships deepen, engagement increases and long-term value follows. Engagement is ...

Mahalo Closes Pre-Seed Round and Launches Post-Purchase Experience Platform to Streamline Warranty Management and Customer Interactions Mahalo builds brand loyalty and reduces support costs for ...

SMBs in many industries use customer relationship management (CRM) software to track leads and contact interactions, manage contacts, track sales, and improve processes, collaboration and sales.

Customer relationship management (CRM) systems benefit businesses by automating tasks, centralizing customer data, improving collaboration, and providing insights for targeted email marketing.

Unfortunately, many quality-management programs and efforts to enhance competitiveness take a rather limited view of potential customer involvement in the process. This article first examines familiar ...

An account manager is an employee who is responsible for the daily management of a customer's account with a business. Read on to learn about their skills and benefits.

Discover actionable strategies for brand differentiation that foster customer trust and build strong, lasting relationships.

This conceptual paper explores the relationship between an organization's exclusive talent management (TM) practices, employees' perceptions of the fairness of exclusive TM practices, and the ...

Conga's CCO Chris Bishop answered a series of questions that included how B2B businesses can optimize revenue operations.

Best real estate CRM: Our top 9 picks to stay organized & top-of-mind, nurture leads, integrate with your other tools & scale your business.