Axe Body Spray played on this idea in 2008 by inventing ‘Chocolate Man’ for an advert highlighting the brand’s then-latest product, Axe Dark Temptation. The Unilever-owned brand, known as ...

In the ad, which is succinctly titled "Chocolate," a man begins to eat a candy bar before realizing that he doesn't have his wallet on him. After frantically checking his pockets, he eventually ...