PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

Usher is now a brand ambassador for Ralph Lauren Fragrances. The Grammy-winning artist who has brought many iconic hits over ...

One local San Diego couple is working to redefine what clean really means in the beauty industry. With Havyn, Christina and ...

Sometimes it’s not just about disliking an aroma. In certain cases, a particular waft can make a person physically ill. If that's you, it’s not your imagination—and your olfactory system may not be to ...

Free Yourself is proud to announce that its fragrance Eau has been honored as the Best Aqueous Fragrance at the prestigious Marie Claire UK Fragrance Awards 2025. This significant accolade highlights ...

Guests can blend ingredients to create their own signature fragrance at Proust Scent in Seoul, South Korea. (Trevares Johnson ...

Welcome to Big Boss Fragrance Reviews, where Christopher Lee, aka "Big Boss," explores the world of scents. Discover the ...

Bread sustains life; it binds the soul to the body, allowing the spirit to animate physical powers. The Hebrew root lechem ...

Orris comes from the iris plant, particularly the root. "Iris is the plant—specifically iris pallida, iris germanica, or iris ...

Estée Lauder fans have been sharing their love for a fragrance that 'smells like summer holidays.' Estée Lauder's Bronze ...

Usher is channeling his signature smooth, suave style into Ralph Lauren's new fragrance inspired by the energy and elegance ...

A full-service fragrance boutique will open at Northpark Mall on July 18. According to officials with the mall, Perfume Villa ...