Jony Ive is embracing his "ornament era." The former chief design officer at Apple spent the better part of 27 years designing products that were defined by simplicity and minimalism: the iPod ...

Jony Ive kept design simple at Apple. He's now embracing his 'ornament era.' By Hasan Chowdhury. Jony Ive with Apple CEO Tim Cook. Getty Images 2025-05-09T12:26:09Z ...

Jony Ive was known for delivering simple designs at Apple. Ive said in a fireside chat that his design mantra at his new agency, LoveFrom, could be different. His new chapter is shaping up to be ...