An excerpt from the 10th-anniversary edition of ‘Nawabs, Nudes, Noodles: India through 50 Years of Advertising’ by Ambi ...

Whether you remember sipping Coca-Cola out of a glass bottle or you lived through the spectacular failure of New Coke in the '80s, the soda holds a nostalgic place in many of our hearts. While the ...

Love of Diet Coke runs deep for Ishika Gupta, but it was the fear of losing her favorite drink that took the obsession to new heights. Subscribe to read this story ad-free Get unlimited access to ...

Coca-Cola is featuring multiple restaurant chains in an advertising campaign for the first time. The restaurant industry has been struggling with declining traffic and sluggish sales growth. Drinks ...

To continue reading this content, please enable JavaScript in your browser settings and refresh this page. Preview this article 1 min Diet Coke will be featured in ...

There’s a reason Bill Simmons is called “The Podfather.” The Ringer founder and host of The Bill Simmons Podcast has a knack for commerce. Back in 2020, Simmons sold his upstart media company to ...

For all the money spent on Super Bowl ads, the goal is actually pretty simple—capture the attention of a massive audience, and do it in a way that makes people remember your brand when the game is ...

It’s the cherry on top for soda fans. The beverage giant announced the expansion of its cherry portfolio with the launch of the Coca‑Cola Cherry Float and the nationwide release of Diet Coke Cherry — ...

Get ready for the AI Slop-er Bowl! After nearly 13 years, the Svedka Fembot — a busty breast-plated robobabe who’s a favorite among nostaglic and, uhh … thirsty fans — has returned to the Super Bowl ...

Coca-Cola is leaning into a classic fruit flavor that’s long held a sweet spot for the Atlanta brand. The beverage company said Monday it is launching “Coca-Cola Cherry Float,” which is inspired by ...

Pepsi is taking the Pepsi Challenge to advertising’s biggest stage with a 30-second ad that will run during Super Bowl LX, per details shared with Marketing Dive. The PepsiCo Content Studio and BBDO ...