James Kunz of Fort Collins, Colorado, jumped at the chance. He got a 12-by-12-inch tattoo of the logo on his back, earning him footlongs for life, awarded in the form of $50,000 in Subway gift cards.

Subway's footlong cookies were a hit, causing a shortage. Now, they're launching 12-inch savory Dippers to match that success.

Men Sue Subway, Demand Actual 12 Inch Footlong Subs. by Gabe Ulla. Jan 23, 2013, 3:25 PM UTC. If you buy something from a link, Vox Media may earn a commission. See our ethics statement.

Placing a tape measure against what was advertised to him as a 12-inch-long sub, Matt Corby of Perth discovered that Subway was one inch short of its promise. He posted the incriminating image ...

"Hi frequent subway eater with a friend who works there. Typically when a sub is toasted it loses around an inch a cold sub should be your full 12 inches," pizzabash said.

After being sued by customers for false advertising, Subway says it will start measuring its footlongs to ensure they're really twelve inches. Jen Markham (@jenmarkham) has the story. Buzz60 Buzz60 ...

The U.S. 7th Circuit Court of Appeals reversed a Milwaukee federal judge's approval of a settlement in the infamous case about whether Subway's "foot-long" sandwiches were always 12 inches long.

Subway launched a three-inch sandwich in inflation-battered Pakistan, ... The US-based chain’s main offerings are six-inch and 12-inch sandwiches. Home BTV+ Market Data Opinion Audio Originals ...

The 12-inch treats will be available at a pop-up location called "Cookieway." Subway's signature items are their footlong sub sandwiches. But as one of America's largest chains by number of ...

Apparently every inch matters, especially when it comes to your favorite sandwich. An Australian Subway diner is steamed after he discovered that Subway's "footlong" sub measured in at only 11 inches.