Sameer Singh, TikTok’s North America head of ad sales, has stepped down from his role, according to media reports. He will remain with the company till February-end. The development comes days before ...

The industry gears up for the year buoyed by the highs and lows of 2024. Top players see audience-centric tactics and digital transformation on the 2025 horizon ...

While as per JioStar’s RIO, the Star Value Pack Hindi and SVP Hindi Basic packs SD channels are priced at Rs 110 each, SPNI and Zee have also released their channel prices, effective from Feb 1 ...

With stringent provisions aimed at safeguarding personal data, these rules will compel advertisers to recalibrate their strategies, focusing on transparency, user consent, and data minimization ...

Factor Communications, writes how the dynamic nature of the hotel industry has necessitated innovative approaches to crafting brand identities ...