Marketers can approach 2026 like every other campaign, with big budgets, celebrity partnerships and stadium takeovers, and ...

Calling itself The Growth Invention Company, Dept’s new positioning reaffirms what the agency has already been doing for its ...

Ocean Spray partnered with creative agency Piggyback and Current Global to create and market the campaign spotlighting cranberries as a holiday table staple.

The holding company’s core media and advertising services continued to anchor growth in Q3 with 9.1% organic growth, followed ...

Burke, who’s spent an 11-year online career advocating for disability equality, opens up about her mental health journey as a ...

Columbia Sportswear has unveiled a Halloween campaign featuring the Grim Reaper, which promotes a jacket that "outlives you".

European Union is the last remaining jurisdiction where Omnicom is poised to win approval. Omnicom is “confident” its ...

Dentsu Creative’s creative partner, Caitlin Ryan, has joined the judging panel for the Campaign Big Global Awards 2026.

PURCHASE, NY: Mastercard chief marketing and communications officer Raja Rajamannar is stepping down, passing the baton to ...

Ikea U.S. has launched a new brand platform, Dream the Possibilities, developed in partnership with creative agency David New ...

The move is the latest in the soccer league’s strategy to bring in more influential cultural voices, including Doechii, ...

In today’s high-pressure marketing landscape, CMOs are struggling to prove their value amid growing disconnects with finance ...