Holiday season decor just got a little sweeter thanks to one of America’s most iconic mascots. As part of a milestone celebration that’s blending nostalgia with cutting-edge creativity, a beloved ...

In 1965, the Pillsbury Doughboy popped out of a can of dough with his iconic "Hoo Hoo!" and a mission to bring joy to ...

A mobile activation celebrating 60 years of the pillowy mascot is the product of a pitch from Jimmy Fallon’s new reality ...

In 1965, the Pillsbury Doughboy popped out of a can of dough with his iconic "Hoo Hoo!" and a mission to bring joy to kitchens everywhere. Now, to mark 60 years as a cherished guest in homes, one of ...

NBC’s On Brand with Jimmy Fallon kicked off on September 30, 2025, and it is basically Shark Tank meets The Tonight Show.

A focus group was infiltrated by a mysterious bearded man, and we all learned the Pillsbury Doughboy has a name. Find out who ...

Dallas native Mahiri Takai shines on On Brand with Jimmy Fallon, showcasing his fashion and branding expertise, calling himself a ’beast’ of marketing ...

In On Brand with Jimmy Fallon's sixth episode, eight competitors took on one of their most endearing tasks to date: creating ...

In On Brand With Jimmy Fallon episode 6, contestants designed family-friendly campaigns reimagining the Pillsbury Doughboy, with Pyper Bleu’s “Dough Boy’s House” concept winning the challenge.

The Doughboy cookie jar is back to celebrate Poppin' Fresh's 60th birthday. (Yes, his name is Poppin' Fresh.) This Pillsbury ...