Yokohama BluEarth 718L drive tire debuts with Smartway verification, fuel efficiency, and retread warranty for long-haul ...

Yokohama debuts BluEarth 718L, a Smartway-verified tire designed to reduce rolling resistance and extend tire life.

Yokohama Tire has launched a new drive tire that it says improves fuel efficiency for long-haul fleets. Yokohama’s new ...

For their test of the two new Michelins, Tyre Reviews grabbed a set of Pirelli Cinturato All Season SF3s, as well as some ...

MIAMI — Tire Group International (TGI) has become an authorized distributor for Yokohama Tire Corp.'s Yokohama-branded tires ...

It's no secret that Walmart supplies just about every modern need, including automotive care. These brands all sell tires in ...

If you’re into driving, BFGoodrich’s new G-Force Phenom summer tires should be on your radar. This new line of rubber is dropping into a particularly hot segment: Daily drivable performance ...

LONDON — While Michelin remains the man and Bridgestone and Goodyear gained significant brand value, Nokian and Yokohama demonstrated the fastest growth, according to Brand Finance, a London-based ...

Well, the folks at Yokohama think they’ve come up with a solution. SEE ALSO: Cooper Tires Discoverer True North Winter Tire Review This is the Japanese firm’s new Geolandar X-AT tire.

Yokohama Rubber performed impressively in the previous year, with the company disclosing that its first-half sales revenue for 2024 increased 18.5% ($3.6 billion) year-over-year. Its business ...