LONDON — Chanel last week finally jumped on the Xiaohongshu bandwagon and posted its first video to promote the brand’s Métiers d’Art 2025 collection revealed in Hangzhou last December. The 34-second ...

They are bottom-up globalization tapestry. No matter what obstacles arise, creators will keep weaving those global ...

Traditional women’s wear brands are also transforming. Brands now develop seasonal narratives and concepts from the R&D stage ...

The most popular alternative that has emerged is Chinese social media app Xiaohongshu (known as RedNote in English). On Jan 13, the app surged to No. 1 in the US Apple App Store, attracting more ...

Hermès officially joined Xiaohongshu in October 2023, while brands including Dior, Prada, Gucci, Valentino, Balenciaga, Fendi, Cartier, Tiffany, Burberry, and even Bottega Veneta have all been ...

These platforms already shape what millions of Taiwanese see, share and believe. As China escalates its military threats, it is also stepping up its psychological operations — disinformation, soft ...

The 2025 '618' mid-year shopping festival commenced on May 13th, featuring a significantly extended promotion period compared ...

With Iran's airspace shut, many are turning to land borders with neighbouring countries like Armenia and Azerbaijan, Read ...

However, using AI technology also requires specific skills. Some viewpoints suggest that over-reliance on AI could lead to ...