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Warner Bros., NBC Sports, Under Armour, the Philadelphia Phillies, and NBA star Jayson Tatum, among dozens of others. The ...
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Adweek on MSNWarner Bros. Discovery Gives Upfront HBO Max PrestigeWarner Bros. Discovery upfront played out much like prestige programming: Dense, perhaps a bit long-winded, but ultimately ...
Max will become HBO Max again this summer, Warner Bros. Discovery said this week — two years after the name change that ...
The branding saga of the name of HBO Max offers a clear lesson for marketers: when a rename threatens familiarity, ...
WBD CEO David Zaslav announced the move, with the company declaring, "no consumer today is saying they want more content, but ...
We can definitely tell you how to get to “Sesame Street.” It was announced Monday that the popular longstanding children’s ...
The TV industry and buyers of commercial time were able to breathe a little easier going to their annual week of ...
The offering will package the network's sports programming with fantasy sports integrations, enhanced statistics, betting ...
Bloodlines composer Tim Wynn… Not even Death can kill off a successful, entertaining franchise like Final Destination. A key component of that revitalization comes from the orchestra score courtesy of ...
In a notable change from the HBO deal, new episodes of Sesame Street will also run day and date on PBS and the PBS Kids app, ...
Warner Bros. Discovery stunned the crowd at the Theater at Madison Square Garden with the announcement that its streaming ...
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