With over a decade of experience in marketing technology, Srinikhil Annam embarked on an ambitious project to revolutionize ...

Rivergate Marketing, a strategic marketing and communications partner for B2B companies in engineering and technology, will present a featured strategy session at the Control System Integrators ...

In the competitive landscape of digital advertising, where vast investments are made with limited visibility into true return ...

Real-time marketing offers strategic advantages for any multinational company looking to stay relevant and connect ...

In an exclusive post-season interaction, Saroj Panigrahi, Chief Operating Officer, Games24x7, shared the company's approach ...

Transforming luxury & food brands! Virginie Costa, CFO extraordinaire, reveals how financial strategy, consumer insight & ...

The future of marketing belongs to those who can balance innovation with responsibility. Brands that embed ethics into AI not ...

Backstory Branding, the brand strategy and messaging firm for growth-stage companies, today announced the release of a new book from its founder and CEO, Jed G. Morley, Building a Brand That Scales: ...

Independent Melbourne agency Communicado has further strengthened its shopper and commerce capabilities with the appointment ...

McDonald's strategy emphasizes its competitive strengths through a "MCD" framework: relevant marketing, core menu development, and the four D's: digital, drive-thru, delivery, and development.