With over a decade of experience in marketing technology, Srinikhil Annam embarked on an ambitious project to revolutionize ...

In the competitive landscape of digital advertising, where vast investments are made with limited visibility into true return ...

Real-time marketing offers strategic advantages for any multinational company looking to stay relevant and connect ...

In an exclusive post-season interaction, Saroj Panigrahi, Chief Operating Officer, Games24x7, shared the company's approach ...

Transforming luxury & food brands! Virginie Costa, CFO extraordinaire, reveals how financial strategy, consumer insight & ...

The future of marketing belongs to those who can balance innovation with responsibility. Brands that embed ethics into AI not ...

Independent Melbourne agency Communicado has further strengthened its shopper and commerce capabilities with the appointment ...

Nearly half of all AI projects are abandoned before launch. Learn what separates failed pilots from scalable success. The ...

As digital nomads and entrepreneurs, the dream of building a tech startup that scales rapidly is real. But many startups, ...

Though not a checklist per se, the 4Ps that provided many of us our first framework of marketing can also serve as simple but meaningful checkpoints for assessing and, if needed, adjusting marketing ...

Without proper financial tools, business training, or integration into the broader tourism value chain, most seasonal ...