PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

S ephora is a happy place for beauty lovers. From testing viral skincare to swatching foundation for mature skin, a trip to Sephora is great for the soul—but not for your wallet! A few impulse buys ...

since it’s a sample set, the fragrance longevity is well worth the money. Based on the reviews on Sephora’s website, 86% of consumers would repurchase this product. Lastly in the makeup department, I ...

The Sephora Savings Event is ending tonight, meaning you have until 3 a.m. EST to get discounts on best-selling beauty. The ...

Score the Rare Beauty blush, Drunk Elephant bronzing drops, and more for less during Sephora’s Savings Event. We talked to ...

Savings Event is not only an excellent opportunity to refresh your beauty collection but also a chance to support Black-owned ...

While the growth of the overall beauty category may be tempering, Piper Sandler's biannual Taking Stock With Teens survey ...

E! Shopping Editor Tips: I apply this after finishing my makeup by swirling the powder in the container to blend the colors together. Using a powder puff, I gently press it into my skin and let it ...

There’s no time like the present to let your mom know how much she means to you. While she deserves her flowers (literal and ...