Rolls-Royce unveils details about its latest bespoke machine: the Black Badge Spectre James Bond might have hated the dastardly cabal known as Spectre, but Rolls-Royce just gave us another reason ...

Rolls-Royce aims to boost profits by enhancing the level of personalization in its cars, rather than increasing production volumes.

Rolls-Royce Unveils Latest Bespoke Build: The Spectre "Semaphore" Set to make its official debut at Monterey Car Week’s The Qual event.

And now, with the introduction of an exclusive bespoke scent—yes, a perfume just for the cabin—Rolls-Royce adds yet another layer to its timeless appeal. What Makes the Phantom Truly Special?

The bodywork also features a bespoke two-tone paint job, with an Andalusian White upper and a Thracian Blue below; Rolls-Royce says the pattern is inspired by the island of Samothrace itself.

James Bond might have hated the dastardly cabal known as Spectre, but Rolls-Royce just gave us another reason to love the name.

And now, with the introduction of an exclusive bespoke scent—yes, a perfume just for the cabin—Rolls-Royce adds yet another layer to its timeless appeal. What Makes the Phantom Truly Special?

And now, with the introduction of an exclusive bespoke scent—yes, a perfume just for the cabin—Rolls-Royce adds yet another layer to its timeless appeal. What Makes the Phantom Truly Special?

As the Rolls-Royce Phantom nears its centennial anniversary, the world’s most iconic luxury car continues to push the boundaries of what it means to ride in style.

And now, with the introduction of an exclusive bespoke scent—yes, a perfume just for the cabin—Rolls-Royce adds yet another layer to its timeless appeal. What Makes the Phantom Truly Special?

And now, with the introduction of an exclusive bespoke scent—yes, a perfume just for the cabin—Rolls-Royce adds yet another layer to its timeless appeal. What Makes the Phantom Truly Special?