As retail media networks multiply, many brands are rushing to shift budgets to digital. But leading consumer brands are finding success by integrating traditional shopper marketing expertise with ...

Retail marketing takes place inside the store on the retail floor. It may consist of a variety of methods, including sales, sales associate suggestions and up-sell, interaction with specialized ...

Retail Marketing Group to launch new retail solution Storey 12th October 2021 News Retail Marketing Group (RMG) is launching a new digital retail solution called Storey, designed to enable live chat ...

Erin’s 20+ years of experience spans integrated marketing for some of the world’s leading financial institutions, including banking, wealth and asset management, insurance and credit card sectors.

Definition of Retail Marketing. Retail marketing is the range of activities undertaken by a retailer to promote awareness and sales of the company's products. This is different from other types of ...

A group of retail heavy-hitters have formed a splinter organization from the industry's longtime marketing association. The new Retail Marketing Institute was founded by Doug Raymond, former CEO ...

Retail Marketing Group (RMG) has appointed Victoria Phillips as Commercial Director and Justin Rigden as Head of People. Phillips says: “I’m excited to be joining such a brilliant team, at a company ...

Merkle has announced the release of its new database marketing suite aimed at multi-channel retail specialists. Called Retail Marketing Suite (RMS), it includes both off-the-shelf and customizable ...

Is Experiential Marketing the Future of Retail? In today’s business landscape, retail brands cannot succeed if they don’t take into consideration the customer buying experience.

Attract more customers to your small retail business with these actionable marketing tips.

Global retail media spending will reach $101 billion this year, an increase of 15% over 2021, according to findings from WPP’s GroupM.

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