News

As Michigan’s fields burst into berry-laden glory, summer invites us to celebrate nature’s sweet, sun-ripened gifts. In this ...
Learn about the strongest weed strains of 2025, meticulously selected for unparalleled potency. Dive into our in-depth guide to elevate your experience.
A big lake, wind-swept dunes and sunshine. The new Fresh fragrance was crafted to evoke memories of a perfect Michigan beach vacation.
Pure Michigan is partnering up with Michigan-based fragrance company The Aroma Labs for new seasonal scents for a travel ...
Pure Michigan, the state’s travel brand, and The Aroma Labs, have introduced the first of four seasonal scents being made ...
Discover 'FRESH' by Pure Michigan and The Aroma Labs, capturing Great Lakes' essence in a bottle. Perfect for linens, rooms or yourself—available now!
What does Pure Michigan smell like to you? If you’re in the market for a new seasonal fragrance, look no further — Pure Michigan, the state’s advertising agency, has released a new scent ...
Michigan's culinary story will be further elevated August 20-24, 2025 at the first Traverse City Food & Wine Festival, a multi-day event featuring nationally recognized chefs and culinary ...
Beloved travel brand, Pure Michigan today debuted the summer-themed fragrance FRESH, evoking beachy vacation days in the Great Lakes State. Developed with custom perfumery, The Aroma Labs, the new ...
The Michigan Economic Development Corporation is the state's marketing arm and lead advocate for business and community development with the focus on growing Michigan's economy.