Prime Day ends at midnight! You're running out of time to snag these must-have trending and designer perfumes at a discount.

In a proud moment for Indian enterprise, Zed Black, the incense brand endorsed by cricket legend MS Dhoni, has been ...

If you're someone who considers your fragrance as much part of your outfit as the accessories you wear or the makeup you ...

Even sans discount, it’s hard to resist the allure of Terre D'Hermes, a landmark scent blessed by the first name in age-old ...

It’s the last day of Amazon Prime Day 2025, and the countdown is officially on. The beauty deals have been strong all week – ...

Ajmal Group CEO Abdulla Ajmal shares how the brand is blending heritage with innovation, redefining oud for a global audience and engaging travellers through exclusive launches and storytelling-driven ...

Today, print media ads have become peppy, innovative, and interactive—thanks to easy availability and accessibility of technology ...

Just in time for Prime Day, our favorite DedCool Dedtergent luxury laundry scent that we can't get enough of (and more) is on ...

A new wave of ultra-concentrated fragrances is flooding the luxury market. But what's behind the craving for such intensity?

The soft, floral scent is described as gardenia wrapped in white exotics, and was inspired by the founder’s love of Hawaii, ...

From language-based scent matching to personalised perfume journeys, artificial intelligence (AI) is reshaping fragrance ...

As a shopping writer, it takes a lot for a discount to impress me, and after covering the best Prime Day deals for the past ...