These price increases make OTT solutions less compelling, according to the report. In the fourth quarter 2018 video ARPU, a good proxy for the cost of cable service, was $84.6 at Comcast and $90. ...

The report notes that while local TV and OTT have traditionally operated separate and apart, things are changing as more advertisers demand more targeted advertising through programmatic. BIA cited ...

Foqus TV is a 24-7 global television network that delivers insightful, interesting, simplified, and digestible coverage of musicians starving for televised exposure to an ever-expanding audience ...

India TV, a leading news and broadcasting group has announced the launch of the India TV OTT app. This app will be a one-point destination for news, Aap Ki Adalat, fitness, devotional ...

From TV to OTT: Redefining brand advertising with AI and personalisation. With OTTs dominating TV advertising space, brands must adapt to AI-led, precision-targeted campaigns for deep engagement, says ...

OTT TV & Video Insight: Commentary on the main players and developments Chart: OTT TV & video revenues by AVOD, TVOD, DTO and SVOD for 2023, 2024 and 2029 Chart: Gross SVOD subscriptions versus ...