Note: In this What’s on Weibo chapter on the story behind China’s designer toys, also read Inside the Labubu Craze and the ...

Looking for a pet without the real-life responsibilities? Well then, the Tamagotchi electronic pet from Bandai was for you.

Mattel is leaning all the way into Oz this summer. Timed to the lead-up of “Wicked: Part Two,” the second installment of Universal’s hotly anticipated two-part film, the toy giant is expanding its ...

T.I. and Tiny saw their $71 million OMG Girlz trial award essentially slashed by three-quarters this week. What happened, and can they get it back?

Step Through The Magic Door and Join Peppa for an Oink-tastic Celebration Welcoming Baby Evie This Summer in Washington D.C.

This Legendary Toy Brands' $15 Aldi Find is Perfect For Your Tough Chewer originally appeared on Parade Pets. For decades, the NERF brand of foam weapons and athletic sports gear has dominated the ...

A West Midlands-headquartered toy company known for its work with major brands such as Disney, Marvel, Universal and Warner Bros. has been acquired in a deal that provides a partial exit for BGF.

Mattel and OpenAI Forge Strategic Alliance to Redefine the Future of Toys: Integrating advanced AI into Mattel's beloved brands.

OpenAI partners with Mattel to infuse AI across toy brands Barbie, Hot Wheels The joint effort will help build connected toys, personalised content, and other immersive experiences while ...

A Beijing auction house has sold a four-foot-tall sculpture of a viral plush toy character for more than $150,000, as global demand for the Chinese-designed Labubu dolls reaches fever pitch.

Miniso Group said on Friday it was making a preliminary assessment of a potential spin-off listing of its pop toy business operating under the brand, "TOP TOY".