The arrival of the "Bright Crimson" colorway in the Nike LeBron NXXT Genisus marks a significant turning point in the history ...

Philadelphia Eagles running back Saquon Barkley wore Nike LeBron cleats against the Washington Commanders in the NFC ...

Can you imagine Nike without LeBron James? The shoe-giant has been synonymous with the NBA star for over two decades but the ...

In his short time at the company, though, Hill had already turned a few heads. After a Nike exec came to speak to his sports ...

As LeBron James has risen to international stardom, he has had a silent partner. This is the story of how Randy Mims became ...

"Amazing looking shoe, amazing design, amazing fit, and an amazing price. I love this shoe. I love this product," says one ...

One shopper notes: "Man, I love these shoes! My order arrived early and the contents were in perfect condition. I will ...

The “Viotech” colourway dazzles with its vivid Light Lemon Twist geometric patterns layered over a contrasting foundation of ...

During his senior year of high school, before forgoing college and going straight to the NBA where he would be drafted by his ...

Before LeBron James had numerous sponsorships with the Lakers, he revealed his first major contract offer by Reebok.

LeBron James has revealed why he turned down a $10 million shoe deal at 18. The Los Angeles Lakers player appeared on the ...