The video game publisher of the NBA 2K franchise will partner with the league on original content and competitive gaming via its new banner, while extending their multiyear partnership.

Take-Two Interactive, NBA Ink Expansive Deal On Entertainment, Gaming, Live Events and More. The video game publisher of the NBA 2K franchise will partner with the league on original content and ...

The NBA and WNBA announced Friday they extended their partnership with 2K for the NBA 2K video game series. "NBA 2K has engaged a new generation of basketball fans in an increasingly digital world ...

Teams should draft Ace Bailey of Rutgers and these three players at their own risk in the 2025 NBA Draft (first round ...

The NBA, video game giant Take-Two Interactive and the National Basketball Players Association have agreed in principle to a multiyear extension of their partnership, continuing the NBA 2K video ga… ...

“NBA 2K has engaged a new generation of basketball fans in an increasingly digital world,” said NBA Commissioner Adam Silver.

The NBA 2K game series has been one of the most innovative and top-selling sports games over the last decade plus. That strong bond between the league and the g ...

The National Basketball Association (NBA) has extended its relationship with 2K with a "multiyear partnership." ...